If you are trying to run any sort of successful business, the first thing you need to do is make sure your website as user-friendly as possible. These days the internet has opened so many doors for customers and business alike, but it has also put convenience front and centre. We all like to enjoy the fast and convenient nature of the internet, and your website has to measure up as well!
At the end of the day, a first impression can pretty much define the way someone feels about your company. And I firmly believe the website is the thing that determines this first impression — hence the need for perfection.
Did you know it takes about 0.05 seconds for visitors to form an impression of your website? I don’t know about you guys, but I hate websites that are difficult to navigate, they stress me out big time! These are some of my tips you can use to help you make your website as user-friendly as can be.
Make Navigation a Breeze
Navigation is one of the most important parts of running a website, and it’s the thing I always look for whenever I visit a site. You need to make sure your customers can find their way around your site as easily and comfortably as possible. This can be achieved in a number of ways, such as having tabs at the top of the screen and including a menu tab as well.
Mobile is the future for business, and most of us use mobile multiple times daily to access web content. Indeed, more than 50% of searchers are more likely to make a purchase from a mobile optimised site! This is why it is imperative that your website is as mobile-friendly as it can be. You want to optimize the website so that anyone visiting on their phone or tablet will have just as great an experience as if they were using a PC or laptop.
It’s vital to understand the power of social media — if you don’t already! Businesses rely so much on social media to help drive their sales forward, and this is something you need to improve upon for your business. Outside of Facebook and Twitter, there are also some great ways to use Pinterest for your blog and website as well. If you aren’t utilising social media, your business is in danger of getting left behind.
Include a Store
If you want to maximize your opportunities and improve the experience for your visitors you could include a store as part of your website or blog. There are also plenty of other ways to monetise your website, including AdSense, banner advertising and affiliate products.
Quality is King…Or Queen!
I can’t tell you how many websites I visit that are poor quality, and these are the ones that mostly fail. Quality is the most important thing and the best way of making sure you produce the most user-friendly website you can. You want to choose the best quality web hosting site you can find that loads quickly, as well as working toward ensuring all the content on your site is as great as possible.
These are 5 stunning ways of making your website as user-friendly as you possibly can. There are a lot of things to keep in mind when trying to achieve this, and it is important to put yourself in your visitors’ shoes. If you can think of any other important points that I’ve overlooked, please don’t hesitate to drop me a line in the comments section below.
This post is collaborative and may contain affiliate links.